For Super Bowl 2014, Fox Sports commissioned a special reunion of two famous New Yorkers, Jerry Seinfeld and George Costanza. This 90 second spot was seen by over 110 million viewers during the live broadcast and was crowned #1 “Most Rewatched Promo” by Tivo’s Annual Superbowl report. The 90 second spot drove viewers to ComediansInCarsGettingCoffee.com to see the full version that was written and directed by Seinfeld co-creators, Larry David and Jerry Seinfeld.
Due to contractual agreements, this spot is not available for online viewing.
NETWORK
Fox
PROJECT
Promo
DIRECTORS
Jerry Seinfeld
& Larry David
AWARDS
Emmy®-Nominated
Short-form Nonfiction